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ROOTS Internship

I had the fortunate experience of being a Junior Graphic Designer (Intern) at ROOTS Fashion & Apparel ​in Toronto from September 2023 to August 2024. Throughout my internship, I was working under the mentorship of other full-time junior designers, senior designers, and the CCO. I primarily worked on marketing & social media, designing social media assets, and creating advertisements for collaborations with other brands. Additionally, I would attend design meetings and collaborate with the design team to develop mockups for hoodie designs, concepts & illustrations for graphic hoodies, as well as create moodboards for pitch decks to support brand collaborations. Here is some of the work I did throughout my internship, which I was allowed to show on my portfolio, other works were excluded due to confidentiality agreements. 

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I was asked by a senior designer & marketing coordinator to create a banner ad showcasing their Fall 2023 Collection that could be split into three posts for Instagram for aesthetic and visual development on their grid profile, as well as a banner that can be used for their website. I used images from their photoshoot of the collection, and created this image using Photoshop & Illustrator

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